Independent retailers can earn an extra £1 million between them if people in Longton and Fenton spend £14 or more this Saturday, the MP for Stoke-on-Trent South announced.
Jack Brereton MP, whose constituency includes Longton and Fenton, said: “Our town centres are home to an array of independent and small businesses. ‘Small Business Saturday’ is a very good opportunity to get out there and support them.
“The Government is working hard to help small businesses through investing millions more in reviving our high streets and further cutting business rates.
“I am determined to get our fair share of this new investment to help revitalise our town centres.”
The announcement comes at the beginning of ‘Small Business Saturday’. The day is a national initiative to boost local economies by spending more at local retailers instead of national branches. ‘Small Business Saturday’ set for 1 December 2018.
“Small businesses are vital for our community, let’s support them and make sure they thrive for years to come.”
Jan Carrarini owns Dot’s Sweets Store in Longton Market. Set up by her parents, Dot and Gio, they have been trading locally for 50 years.
Mrs Carrarini said: ““Small businesses like ours are all about providing a friendly and expert customer service. Our market is a social hub within the community; people can come and find
a bargain and they will feel welcome.
“I’m also excited by our proposed renovations to our heritage buildings. They will maintain the market’s traditional values and I’m sure they will be welcomed by the community.
“We rely on support from local people, and ‘Small Business Saturday’ is a brilliant initiative to remind people.”
Earlier this month the Northern Powerhouse and Communities Minister Jake Berry toured a regeneration project of Longton with Mr Brereton MP.
Mr Berry MP told StaffsLive: “We’re here to talk about some of the opportunities for government funding to help bring the beating heart of this town back.
“There’s great progress being made already, but let’s look to the future. With government support we can build on what’s already happening.”